Brilliant marketing strategy: BFFs strike insane yoga poses to sell bikini line

Beautiful friends have discovered another cheeky way to promote their product.

Gorgeous BFFs trio film their hot yoga workout to sell bikinis.

Heard it was #NationalBestFriendDay… . . As our queen Sade says… Good times they come and they go Never going to know What fate is going to blow Your way just hope that it feels right 💛🧡💗 . . Forever grateful for my girls @nayitavp and @salila_thuy for always lifting me up and holding me down no matter how good or bad life seems to be going ❤️🔐 #blessed #bff #squadgoals #bffgoals #acroyoga #naturalbeauties . . 👙@TheBikiniBlock

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According to New York Post, Ashley Gaffoglio-Ricardo quit her lucrative real estate career to launch her own brand of swimwear. In order to promote it, she launched an Instagram showing her and her two sisters performing complex yoga moves while wearing the skimpy beachwear.

The head of The Bikini Block accompanied with her sisters Salila Thuy and Naya Rappaport show off the ultimate ability of their beachwear to do yoga wearing only this product. Even as the three bend, stretch and contort around each other’s bodies, the suits stay perfectly in place.

IG: @thebikiniblock
IG: @thebikiniblock

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